7 Ways to Be More Authentic on Social Media

Ahhh, “authentic” is such a trendy word on social media right now, but it’s truly proving to be more and more important in your social media strategy. Everyone is saying “be authentic” on social media, but if you’re wondering HOW to actually do that, I’m here to provide some tips for you. Upping your authenticity … Read more 7 Ways to Be More Authentic on Social Media

7 Ways to Improve Your Social Media Strategy in 2020

photo of young businesswoman posing against wall

If you’re running a business, you know that social media is SUCH a powerful tool to reach your customers, essentially for free. Yes, it comes with frustrations, algorithm changes, “noise”, and new tools to learn constantly… but where else can you reach THAT MANY people for free every day?! So, take social media as a … Read more 7 Ways to Improve Your Social Media Strategy in 2020

How to Write an Instagram Bio that Converts

A few months ago, as I started sharing more about my business on Instagram, I started a little series called “Instagram Bio Audits”. I asked people to comment on a post or send me a DM if they would like help creating an Instagram Bio that would pass the “5-second test”. In other words, I … Read more How to Write an Instagram Bio that Converts